Moms! Walmart has done it again :)
Wallies will debut a new line of cosmetic products called GeoGirl. The collection is tailored to 8 - 12 year olds and contain formulas which are suitable for youthful and delicate skin.
“GeoGirl is about teaching this generation about beauty care in a responsible way,” said Carmen Bauza, Wal-Mart Stores Inc.’s vice president and divisional merchandise manager of beauty and personal care. “This [line] is a great learning experience for us to determine how to communicate with this generation.”
